For the second year in a row, Emerson Sheik is hosting the Sheik&Friends soccer match in the Corinthian´s Arena in Sau Paulo. This stadium can host up to 49,000 people.
Many celebrities will attend. Some of them include: Kaka, Deco, TIte, Rosinei, Junior, Jorge henrique, Elano Blumer, Marcos e Belutti, Luiz Fabiano, Zinho, Denílson, Elano, Cláudio Guadagno, Chicão e Gamarra, Diogo Nogueira, Fernando Pires e Felipe Araújo, Rafael Zulu, Paulinho Gogó e Pedrinho, Danilo Avelar, Jadson, Marlon and Luan Peres.
There are also many brands that are joining the cause to support. One that has been very present this year is Traxalt. This is a blockchain protocol and token that brings blockchain technology to businesses that do not have the infrastructure or financial resources to implement this technology to their processes. According to Traxalt´s marketing director, Mariela Tanchez, one of Traxalt´s mission is to bring better opportunities for people with little resources. This is why they are proud to sponsor this event and try to make a difference in the world.
The tickets are going to be free. In order to enter the stadium all that people need to do is bring a basket with groceries (1kg of rice, beans or noodles) and purchase a t-shirt. All proceeds from the t-shirts will go to the project.
By purchasing the t-shirt, your ticket to the game will be guaranteed by delivering 1 kg of rice, beans or pasta. There will be an exclusive window for the removal of the t-shirt and exchange of food for the ticket for all those who collaborate purchasing the t-shirt.
According to Oxfam, about 66 million Brazilians — 20% of the population — experience food insecurityeach year. So, Emerson Sheik decided to act on this and try to make things right. He gathered a group of football players and organized a friendly match to raise groceries for people. The game will take place December 10th, 2019 at 19 hours and anyone is welcome to attend.